Reel Loud Film & Arts Festival
Media & Entertainment
During the pandemic, I revamped Reel Loud, boosting website traffic by 82% and achieving record-breaking attendance. The new theme, SEO strategies, and optimized content transformed the website into a vibrant hub for artists, filmmakers, and bands, fostering community and connection through art.
Reel Loud Film and Arts
Rebranded a 30-year film festival, leading to record-breaking attendance and an 82% traffic increase
Reel Loud is an annual film and arts festival known for its celebration of student creativity, silent films, and live performances. When I joined as Social Media Coordinator & Web Designer, my goal was to do more than promote an event, I wanted to elevate it.
Action
I led a full digital rebrand, rebuilt the website from scratch, launched a fresh theme across all touchpoints, and crafted video campaigns that got people talking. I paired smart design with storytelling that resonated, driving record-breaking attendance, over 600+ people, the highest in the festival’s 30-year history.
Using SEO, content marketing, and strategic social campaigns, I helped increase website traffic by 82%, turning casual clicks into real-world turnout. Behind the scenes, I bridged gaps between creative and social teams, streamlining collaboration and boosting execution speed.
Let's Get Started
You know about me, let's talk about you.
"Kalle did a thorough analysis of our social media efforts, establishing metrics to improve audience engagement and identifying trends to improve our outreach. Kalle is very thoughtful and creative and our team was able to rely on him to do tasks and events independently."
Dan Smith
Communications Manager, BCHD