Living Advantage, Inc. is a nonprofit dedicated to empowering at-risk and foster youth through education, life skills, and essential resources. For over 30 years, Living Advantage has provided programs like STEAM workshops, social mobility training, and eLockbox™, a patented system for securely storing vital life documents. Their new Living Advantage Youth Center (LAYC) focuses on gaming and game design education, giving foster youth opportunities to become streamers and gamers while collaborating with major gaming organizations. By offering educational enrichment, community support, and career pathways in the gaming industry, Living Advantage aims to break cycles of homelessness, unemployment, and incarceration, helping youth transition into successful, independent adults.
Action
In my role, developed internal and external communications, and streamlined IT management processes to support Living Advantage’s growing team. I led a strategic overhaul of our website, enhancing user experience and SEO, which resulted in tripling blog views and increasing engagement. I conceptualized and executed marketing campaigns to promote impactful events, including gaming-focused initiatives at the newly launched Living Advantage Youth Center (LAYC). As the organization quickly expands, I helped lay the groundwork for future growth, with plans to scale staff and outreach efforts in the coming years.
Living Advantage, Inc.
Education & Entertainment
Major Impact
Upon joining, I established a cohesive brand identity across all digital channels and led a strategic website overhaul that tripled blog views and improved user engagement. My targeted social media and email campaigns increased link clicks by 200%, boosted post engagement, and drove donor participation. These efforts amplified Living Advantage’s reach, promoted gaming and technology programs at the new Living Advantage Youth Center (LAYC), and strengthened support for foster youth through innovative education and community partnerships.
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Kalle is a professional, talented, and thoughtful employee and colleague. He sets an extremely high standard for himself in all of his work and pays attention to perfecting every detail. He takes initiative to identify and address organizational needs without needing to be asked to do so.
Sarah Kahn
Legal Director, CHRCL